A recent report by Forrester shows that 96% of site visitors leave without completing the desired action. And that 70% of visitors who add products to their online shopping carts leave midway before checking out. If this report is anything …
6 Things to Optimize on Your Website
On the surface, the goal of optimizing your website for search engines is to improve its rankings in search results. But beyond that, achieving high rankings helps to attract more traffic and convert this traffic into leads and customers. Put …
The Best Ways to Advertise Online
The rise of eCommerce has seen an increase in the number of online shoppers. Today, about 2.14 billion people buy goods and services online globally. And the number is set to grow even further in the coming years. This should …
Google Updates of 2020
Google is continually changing their algorithms. Often, the changes are minor and happen almost every other day. Luckily, webmasters don’t have to monitor these on a full-time basis. However, not paying attention to the major Google updates of 2020, might …
Why Marketers are Doubling Down on SEO in 2021
As an avid marketer, you know that outshining your peers and ranking on the first pages of search engines is no child’s play. You also know that search engine algorithms keep shifting from time to time. Unless you keep up …
Top 10 e-Commerce Businesses of 2020
E-commerce is an increasingly appealing option for businesses. In 2019, the global e-commerce sales amounted to over 3.5 trillion USD, and the number is set to grow beyond the 6.5 trillion USD mark by 2023. This means more than one …
